The anatomy of a Google search result
Official Google Webmaster Central Blog posted this interesting video presentation featuring Matt Cutts (head of Google’s webspam team), in which he explains in detail a typical search result. At first I thought this is pretty much a basic explanation for those still not familiar with the way Google shows results, but I discovered this video is actually very useful even for those more experienced, if you know how to listen that is. I like the part about snippets and the additional info within it and how they capture that info from a web page.
Here’s the link to the post. This video is the first of more to come in the future.
guile responded on 28 Nov 2007 at 8:13 am #
I saw this just a day after we talked about search snippets and my problems with that. Video is very useful for me but I think Matt skipped talking more about “site links”. I learn only that “no money involved”
The ALT image attribute - using it smartly responded on 07 Dec 2007 at 9:35 am #
[…] continuation of the video series, started with the Anatomy of a Google search result video about two weeks ago, this is the new video featuring Matt Cutts, who explains the usage of […]
A Google patent on snippets responded on 20 Dec 2007 at 12:36 pm #
[…] wrote a bit about Google snippets before. Recently, the video featuring Matt Cutts discussing the anatomy of a Google search result brought a much needed explanation about so many questions asked about what has/can be done to […]