So, Live Search has rolled out a new look for its home page. Well, it’s different, even interesting, but hopefully not the only thing they are going to change in their quest to improve their presence in the search arena.

In addition to this, Microsoft have published a document explaining their approach to ranking pages with a new rank criterion called BrowseRank (as opposed to Google’s PageRank, which they say is inferior to BrowseRank). Basically, BrowseRank is all about searcher online behavior (clicks and time spent on page) as a more accurate measure of a page’s importance, rather than simply relying on number of incoming links and on-page ranking factors. The BrowseRank document is available here, so check it out.

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