Google announced the release of Video Sitemaps, an extension of the Sitemap Protocol. It has been developed in order to improve the way Google indexes video content publicly available on the Internet. The idea is to make video content more searchable on Google Video. Apart from the basic information about video files such as title and URL, the video sitemap allows more detailed meta tags such as video player location, thumbnail preview location, the URL of the page showing the video.

In order to use Video Sitemaps, webmasters should log in to Google Webmaster Tools and add Video Sitemap to their account.

If you’ve got some video content lying around on the server, here’s a chance to get it indexed and get some additional exposure for your website. Apart from uploading video files to services like YouTube, this is a good way to extend video visibility and use this growing promotion trend to your advantage.

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