Facebook Flyers conversion could be better

Posted on October 28th 2007 in SEO & SEM

Amit from Digital Inspiration shared some statistics about Facebook Flyer campaigns. The numbers could be better, although as some of the comments pointed out, the number of impressions and clicks may be a little too small for any conclusive analysis. Anyway, according to the data shown, Facebook Flyers could do better click-through rate and conversion wise. A 0.6% click through rate on CPC based flyers (FB Flyers Pro) is hardly impressive. For a targeted user group, these ads should do much better. Are you using Facebook Flyers as part of your online marketing efforts? What kind of numbers are you getting?

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